It’s true, CBD (cannabidiol) has been the most talked about ingredient in the beauty and wellness world this year. Thanks to its superpower abilities, from aiding insomnia and cramps to relieving stress and treating sore muscles. And according to Forbes, The Hemp Business Journal estimated that the CBD market will be worth $2.1 billion by 2020. But beyond its trendy facade that’s loved by everyone from Jennifer Aniston, Kim Kardashian and Alessandra Ambrosio, there’s still some things about this potent ingredient that a lot of us don’t know.
So if you want to swat up about the hype or start your own journey with CBD, here’s everything you need to know…
What is CBD?
Sometimes confused with marijuana, CBD is one of many compounds found in the cannabis sativa or hemp plant. Unlike the strain tetrahydrocannabinol (THC), CBD is a safe and non-psychoactive derivative that doesn’t give many of the stereotypical reactions from recreational or medicinal use of marijuana – in other words, it won’t get you high or give you the munchies.
How does it work?
There’s a good scientific reason that our bodies react so well to CBD and it comes down to the endocannabinoid system (ECS) in our bodies that acts as a bridge between mind and body. This happens through our nervous and immune systems, which keep it regulated and balanced. The CBD compound is made of a similar structure to those in the ECS, and actually helps to activate our ECS when something is out of balance or sync. This is why it’s been proven to help our mood, and fight against sore aches and pains. CBD also offers potent antioxidant powers to protect the skin, reducing signs of ageing as well as redness inflammation.
How to use it
CBD comes in many forms, and how much you should take depends entirely on your personal needs. Start with a small daily dosage and see if it works for you before trying a higher concentration. We love the Kiki Health CBD drops which are easy to take, travel-friendly and effective – tinctures actually leaves about 20% bioavailability (how much CBD actually makes it into your system), while eating it only provides around 6%. Add a few drops to your morning smoothie, put it under your tongue before you sleep or keep it in your handbag for on-the-go use throughout the day.
Kiki Health CBD Oil 5%: This low dosage of CBD and hemp oils is the ideal way to introduce the health and beauty benefits of CBD into your life. Packed full of nutrients from omega-3 fatty acids, vitamins, amino acids and antioxidants, it regulates our bodily functions from sleep and appetite, mood and immunity. Place one or two drops under the tongue or mix it in with a drink.
Kiki Health CBD Oil 25%: For those who want to up their dosage or are experienced with using CBD, this super-luxe blend of CBD and hemp oils is jam-packed with nutrients for a healthier and happier body. Place one or two drops under the tongue or mix it into your drink.
Kiki Health CBD Aqua+ Circumin: This water-based alternative to CBD oil is rich in curcumin (also known as turmeric) which has incredible anti-inflammatory benefits, boosting the bioavailability of CBD. While this one tastes a little different to the others, it’s still full of all the goodness that gives you a healthy and happy body and mind.